THE PICTOR GROUP TO LAUNCH HIGH-PERFORMANCE PROJECT IN 2024
The PICTOR Group will launch its High-Performance Project in 2024, providing institutions and teams with ground-breaking consulting, planning and education in medical, performance, coaching and well-being areas, Founder and CEO Cary Groth announced this week.
The work will be directed by long-time college and professional sports performance leader Teena Murray. Murray will bring unparalleled experience and expertise from professional, Olympic and college athletics to advance integrated strategies for competitive success.
The PICTOR Group High-Performance Project will provide medical and performance reviews to athletic departments and teams, education and mentoring to high-performance and coaching staffs, return-to-play process and protocol review, assistance with integrating technologies and creating data-informed processes, facility, equipment and resource evaluation and planning and support for innovation and research initiatives.
Murray brings nearly 30 years of experience in advancing a modern, integrated interdisciplinary approach to player development, health and performance in the NBA, NHL, NCAA, USA Hockey and several international sports organizations. She spent 14 years as the Director of Performance at the University of Louisville, co-creating an NCAA-leading health and performance program supporting 21 different teams and over 500 student-athletes. She helped launch and teach in Louisville’s master’s degree program in strength and conditioning. Murray also served four years as the Vice President for Health and Performance for the NBA’s Sacramento Kings and one year as Senior Vice President of Integrated Performance for the NHL’s Pittsburgh Penguins, implementing data-forward and transformative high-performance programs focused on elevating player experience and care as well as team success.
“I am thrilled to be joining an esteemed group like The PICTOR Group and to be adding a new dimension and area of expertise to their already extensive portfolio,” Murray said. “I look forward to working with institutions to provide guidance and strategic support around the integration of medical, performance, coaching and well-being, leveraging data to better inform decisions about student-athlete care and team performance.”
The PICTOR Group offers consulting services in Strategic Visioning and Planning, Program Assessments and Reviews, Sports Performance, Executive Search/Onboarding/Executive Coaching and Culture Assessments and Development. The PICTOR Group’s leadership team includes three former NCAA Division I Athletics Directors and a Division I Conference Commissioner. The PICTOR Group offers a unique blend of exceptional talent, expertise and experience and a team that is passionate for visionary and ethical leadership in intercollegiate athletics. To date, The PICTOR Group has successfully worked with over 100 clients in intercollegiate athletics.